Reporting to the Senior Vice President Sales, the VPSO fosters close working relationships with internal and As you’ll see, a good case can be made that supply management at the factory level should report to the general manager, and the corporate level should report to the CEO. Would you have salespeople report to your CTO? Would you have accountants report to your VP of human resources? Typically, the general manager oversees the daily operations of a department or a stand-alone store in a retail chain. The VPSO is responsible for the overall productivity and effectiveness of the sales organization. Many companies will give their top sales executive the title of Vice President of Marketing and Sales. Would you have developers report to your CSO? sales training, sales program implementation, sales compensation design and administration, and recruiting and selection of sales force talent. If I could wave my magic wand (and not have to deal with the political problems) I'd have Customer Service reporting to the VP-Sales & Marketing, as a third member of the triad (VP-Sales, VP-Marketing, and VP-Customer Service). For instance, when I was a chief purchasing officer, I reported to the VP of operations. VP or director of sales operations: This person will manage the sales ops team and work closely with the company’s senior leaders to ensure strategic alignment. Report this post; Todd Hand Follow ... the lines becomes blurred when the Biz Dev responsibilities merge within the role of VP of Sales; So, if you’re … ), then the company generally positions Purchasing under Operations/Supply Chain Management, reporting up to the Chief Operations Officer or VP … Sure, it’s a flippant answer, but it makes an important point. If you’re a VP of Sales who relies on Salesforce.com as your CRM system, here are 10 must-have reports to include in your sales management dashboard. This is an easy one to answer: Product management should report to a product management executive. No. This does not necessarily mean the person is an expert in both marketing and sales. The skills required to manage a world wide sales force are vastly different than the skills needed to do marketing. The importance of a weekly sales report is therefore clear; it provides the sales director and operations executives, as well as the field sales team with a “global vision” of the funnel status, and where extra effort needs to be applied to ensure they hit their sales forecast. If the company sees Purchasing’s primary role as supporting operations (through assuring continuity of supply, reducing risk, etc. LinkedIn describes the general manager's role as similar to a CEO's but with a much smaller domain. In a recent survey of midmarket CIOs and IT executives, nearly half said they report directly to the CEO, while 23 percent report to the CFO. 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